About Us

Company Overview

Dewi Sitha Art shop designs and manufactures handmade sterling silver jewelry in Bali. Located in Celuk, the region is known as the home of the gold and silver jewelry industry. We design such jewelry that draws inspiration to make a classic and natural piece of art. Our company specializes in unique artistic traditions that are passed down from generation to generation.

All our products are made from 92.5% sterling silver and individually handcrafted by our own highly skilled silversmith. Our designers are committed to offer the most inspiring and creative designs, setting new market trends in the ever-changing fashion industry. As a result, from this collaboration, our products display quality technique and each design is carefully made with beautiful detail.

Dewi Sitha’s main focus is the manufacture and production of its own unique designs reflecting the culture and tradition of Bali, especially Celuk Village. However, our facility enables us to fulfill the specific and distinct needs of our clients, regardless of the quantity ordered. We strive to play a major role in placing Balinese jewelry on the pedestal of global market.

Mission statement

Dewi Sitha was established to provide a place where customers can find the best source for jewelry and service in the market. Our goal is to explore new business opportunity across the globe and continuously strive to deliver superior quality and unique handcrafted jewelry to our customers.

Company’s goal

  • To train the young villagers in the arts of silver and gold handicrafts
  • To give opportunities for these youngsters to contribute to the wealth and prosperity of the village
  • To prevent the rights of the villagers of their own designs by copy righting their designs officially

Company Vision

Our vision is to lift the standard of living of the silver and gold artisans from the village of Sukawati by giving them the opportunities to create, to work and sell fairly their products to the local, national and the world markets. We also want to preserve the arts of gold and silver for the Balinese and to have the family designs copy righted officially

Profile of the Founder

  

Made Kandri is the second daughter of Made Regeg, who was known as a pioneer in opening gold and silver shop in the village of Sukawati. Her husband is Wayan Regreg. He is a master silversmith from Celuk, long regarded as Bali's most important jewelry center. Wayan learned his craft from his father when he was in elementary school until he married. He learned how to select quality material and create her pieces with precision, employing the village's traditional motifs and designs. He believes that one day his silver crafting will invite the interest of costumers worldwide. With support of his wife, he is successfully opens an art shop named ‘Dewi Sitha’ in 1971. Now, Dewi Sitha has become one of the biggest jewelry manufacturers in Bali. It is known for its unique masterpiece reflecting the culture and design of Celuk and Bali.

Culture

Dewi Sitha recognizes that our success depends on the quality and dedication of our people. We provide extraordinary training and support in an environment that emphasizes challenge through team-driven initiatives and focuses on critical thinking and open communication.

The Environment

Part of Dewi Sitha’s commitment to being the world's most respected jeweler is our awareness that the business decisions we make have a direct social and environmental impact. We work diligently to ensure that the precious metals and gemstones used in crafting our jewelry are obtained in ways that are environmentally and socially responsible